Selena Gomez Announces Makeup Brand!
By bigreid on February 4, 2020

It’s been almost a month since Selena Gomez released her sophomore album, Rare.
Since then, Selenators have noticed that she has been hinting at something new.
Today while on Instagram LIVE, Selena Gomez announced that she’s been working on her very own make up brand for the last two years and its FINALLY coming to Sephora stores everywhere this Summer!
Say hello to Rare Beauty by Selena Gomez.
While on her Instagram LIVE Selena revealed her exciting news, and explained that her makeup line is meant to help others feel comfortable with who they are, doesn’t matter.
"I want girls and boys, and men and women [to feel comfortable]." – Selena Gomez on her upcoming beauty line, ‘Rare Beauty' 💋 pic.twitter.com/xVeaSLoJpx
— Selena Gomez HQ (@SelenaHQ2) February 4, 2020
Plus, if you didn’t notice Selena was wearing her lipstick shade Rare while on the Instagram LIVE! Such a gorgeous shade of red!
Selena rocking a ‘Rare Beauty’ shade on her Instagram Live 💋 pic.twitter.com/QpPH2axNAe
— Selena Gomez HQ (@SelenaHQ2) February 4, 2020
Rare Beauty already has 1 MILLION followers, and has posted multiple inspirational quotes. We’re so so soooo excited to see what Selena has instore for her fans this Summer.